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CORPORATE BLOGGING

What do you think are the advantages of corporate blogging? Both EXTERNAL and INTERNAL usage for the organisation ?

Comments

  1. AnonymousFebruary 14, 2005 10:43 AM

    It is to show how democratic and "open" the organizations are. Press statements are too formal and are usually done by top management. But when a technical lead or developer blogs about what he/she is working on, it sort of becomes an informal way of communication. Adds to the "coolness" of the company.

    Ashok

    ReplyDelete
  2. shamitbagchiFebruary 17, 2005 9:35 PM

    Is that all - the coolness factor only ?

    ReplyDelete

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